Top Social Apps Performance in Australia Q3 2025

During the third quarter of 2025, the top social apps in Australia exhibited varied performance trends in terms of downloads, revenue, and active users. Here's a detailed look at their metrics, sourced from Sensor Tower.

Facebook from Meta Platforms, Inc. showed a consistent weekly revenue, peaking at approximately $56.4K in the final week of September. Downloads fluctuated, reaching a high of 51K mid-September, while active users slightly decreased from 14.2M to 13.9M over the quarter.

TikTok - Videos, Shop & LIVE experienced a notable surge in weekly revenue, hitting a peak of $1.02M in early September. Downloads varied, with a significant rise to 68.5K in late August, and active users climbed, ending the quarter at 8.8M.

Instagram maintained a steady weekly revenue around $54K initially, which tapered to $45.1K by the end of September. Downloads remained stable, with slight fluctuations, averaging around 42K weekly. Active user numbers hovered around 8M throughout the quarter.

Threads saw a notable increase in downloads, peaking at 57.8K in early August. Active users showed a positive trend, increasing from 2.8M to 2.9M by quarter's end.

Reddit recorded a weekly revenue peak of $3.4K in late July. Downloads remained consistent, with a slight increase to 19.9K in early September. Active users fluctuated but remained around the 1.4M mark.

For more detailed insights and data, visit Sensor Tower.